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Truth by the Barrel: In Search of Kobe’s Finest Sake
A look into Nada Gogo’s centuries-old rustic wood warehouses that have turned into museums, shops and restaurants to tell the public the whole story of sake making.
By Simon Rowe 6 min read
Explore Kyushu with the Island’s Ultimate Train Ticket Deal
Get the budget-friendly JR Kyushu Rail Pass and travel Japan’s scenic third island in comfort.
Matsumoto City: Discover The Historical ‘Mitsuboshi Kaidou’
This traditional city in the wild mountains of Nagano is a must-visit for foreigners looking for the consummate Japanese experience.
Kanazawa City: A Star on Japan’s Historical ‘Mitsuboshi Kaidou’
Uncover the remnants of samurai, geisha and traditional crafts from the past.
A Grand Tour of the Mitsuboshi Kaidou, Japan’s ‘Three-Star Road’
The Mitsuboshi Kaidou is a well kept secret packed full of scenic spots and experiences surrounded by traditional Japanese culture.
Stroll Through Time to the Historic Edo Period in Takehara City
Explore Hiroshima’s ‘Little Kyoto’ while enjoying its handmade crafts, local noodles, sake heritage and traditional family homes and warehouses.
Immerse Yourself in the Cultural Heritage of Japan from the Comfort of Home
The Japan Heritage official site has all the resources you need to plan the perfect Japanese cultural journey.
Winners of the Top 10 Japan Travel Destinations for 2021
Discover some of the best places to visit in Japan next year. Featured are destinations that’ll get you back in touch with the best of nature and rural community.
Beyond Tokyo’s 23 Wards: Exploring West Tokyo and its Remote Islands
Tokyo is far more expansive than what you can see from atop of one of its many skyscrapers—even on the clearest day.
Share Your Favorite Memories of Japan on Social Media and Win ¥100,000 in JNTO Travel Vouchers
Foreigners living in Japan can share their favorite destinations using with the hashtag #MyOwnPersonalJapan.
Exploring Koyasan, Japan’s Most Holy Town
Don’t call it Mount Koya. This sacred complex in Wakayama Prefecture is much more than just a mountain.
Make Your Own Kit Kat at Miyashita Park’s Kit Kat Chocolatory
Break me off a piece of my own personalized KitKat bar.
