Every 15 years, like clockwork, the Japanese gaming industry is disrupted by a new technology. The console giants were crippled by the first generation of mobile games published by companies like DeNA and Gree. Now those companies are now losing business to smaller publishers selling through the Apple Store and Google Play.
Rintaro Oyaizu used to run his own game development company and now runs CyberAgent Game Headquarters, which oversees all of CyberAgent gaming subsidiaries, and he explains CyberAgent’s game development processes and the criteria they use to decide which games to develop and market.
We also talk about the the shifts going on now, what lies ahead for both the current giants and new upstarts, and advice for people who want to break into the gaming industry.
It’s an interesting discussion and I think you’ll enjoy it.
For more podcasts about the startup scene in Japan, check out Disrupting Japan.